State what your business does

HERO SECTION

How it will make the customers' lives better. What they need to do to get it

Benefits Spotlight

  • List the 3 most compelling benefits with corresponding icons

  • These should include actions, outcomes, or transformations (Not things)

  • This is where you list the third one

Features Section

This section "Seals the deal. Justify your audience's decision to buy.

  • List things they will get with your offer

  • List at least three things

  • This is where you list the third one

Call to Action Block

Encourage your audience to take action. Repeat CTA from Hero Section